FoodPlan
Year: 2020 – 2021
Client: FoodPlan
Services: Brand Identity
FoodPlan provides a large selection of nutritious and balanced meal plans, prepped daily by an award-winning chef and delivered directly to your doorstep. The brand name itself centres on an appealing product and accessible service, creating peace of mind for any individual who leads a hectic lifestyle. Our objective was to simplify the meal-planning process by creating a powerful, adaptable and effective brand that expresses the idea of comfort through clean eating; we designed a clean, subtle and defined wordmark to represent FoodPlan’s holistic and authentic values.
BloomCreative has been my ‘go-to’ design and branding studio for most of my companies, and it has always proven to be a success. The team make sure the branding process is always so thorough, detailed and professional. Bloom don’t just create a good looking and eye-catching brand - they create a brand that is built to serve its purpose.
Photography by Gallery of Valley