ION
Year: 2022 – present
Client: ION Harbour
Services: Rebranding
ION Harbour is another Michelin-star Restaurant in Malta branded by BloomCreative. It offers a unique experience that goes beyond the usual boundaries of fine dining in Malta. For this reason, when Bloom was tasked with rebranding the dining establishment, we wanted to make sure the new brand identity lived up to the same standards, whilst also being modular enough to be applied to future different locations, anywhere in the world.
The new identity is refined, feminine, elegant and sophisticated. Both the colour and typographic choices are intentionally subtle—they can never overpower the food or the ethos of the chefs who are behind the dishes. Most importantly, the brand is consistent across its variety of deliverables and platforms, so that the diner receives the same message across each and every touchpoint.
Photos by Justin De Souza
ionharbour.com